Choir Lover is Beautiful
Choir Lover is fashion brand for those who cultivate love, then celebrate. It bring out person’s charm, and makes daily life enjoyable, joyful, enrichment. Based in Miami, We create feminine fashion using high quality, eco friendly fabrics. We seeks to create fashion through art and humor, to provide inspiration those who possess youthful sensibility.
Choir Lover was founded by award winning fashion creator, designer Tomoharu Hishikawa.
"As child, I grew up in small countryside on shores. There was beautiful blue sea, calm and gentle waves, white sandy beaches, harmonious islands full of nature, and sun light that seemed to leading all. I love fashion, art, and entertainment, and when I was teenager, I was cast in story of magical world at american attraction park. It was around this time that first thought about creating fashion brand.
This brand is inspired by the nostalgic and stimulating experiences I encountered while traveling from California to Florida. While traveling, I tried to create experiences that were beautiful, humorous, stimulating to the senses and thoughts, and that encourage to move, arising naturally. Before long, This evolved into the think of creating experiences, such as poetry, prayer and nature, through clothing crafted by human hands
Miami is place where I had special experience that led me to become creator and it is also where this brand has arrived. I bring my experience and energy to creating fashion."